At Protective Life, we are committed to being your carrier of choice for addressing the core protection needs of our mutual customers. We strive to offer consistent, reliable and competitive life insurance solutions designed to perform as intended at the time of purchase, no matter what bumps in the road of life clients might encounter. As part of that promise, we’re pleased to announce lower rates for Protective Custom Choice UL.
Effective August 29, 2016, initial level benefit periods of 15, 20, 25 and 30 years will see a 1.5% premium decrease for Select Preferred, Preferred and Non-Tobacco rate classes. This change allows you to offer even greater value to clients at many face amounts and level death benefit periods.
The following transition rules will apply for paper applications and electronic submissions:
- The new Protective Custom Choice UL (10-30) rates will be available on August 29, 2016, for quoting, submitting applications and issuing policies in all states that are currently approved for the product.
- All applicable Protective Custom Choice UL applications already in underwriting will receive the new, lower rate, when applicable, if the policy is issued on or after August 29, 2016.
- All applicable Protective Custom Choice UL applications received on or after August 29, 2016 will be processed with the new rates.
We look forward to helping you embrace the protection needs of our mutual customers- Today, Tomorrow, Together.