New rates. New features. New opportunities for you.

We’re excited to announce we’ll be rolling out the new Principal Term on May 1. What does this mean for you? You’ll be better positioned than ever to meet the needs of clients and prospects thanks to:

  • Lower rates for many ages and risk classes
  • A new rider that gives clients more options to convert to a permanent policy

Look for more details soon.


Want a sneak peek at the new Principal Term? Check out these resources:

Sales guide: Get the tools you need to make the sale.

Conversion provisions sales idea: See why enhanced provisions mean more opportunity for you.

Transition guidelines: Take a look at key dates and rules for transitioning to the new product.


Securities offered through The Leaders Group, Inc. Member FINRA/SIPC 26 W. Dry Creek Circle, Suite 800, Littleton, CO 80120, 303-797-9080.

GBS Insurance and Financial Services, Inc. is not affiliated with The Leaders Group, Inc. You may check the background of investment professionals on FINRA Broker Check

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